Channels & Executions
Out-of-Home
Transit ads in NYC and California
Advertising in stores with cooking classes (Williams Sonoma & Sur La Table)
Socials
Guerilla Marketing
Posters found in large cities on populated streets
IG Story Series: Baking with Bonne Maman products (sharing recipes)
Influencer PR box with Bonne Maman products as well as recipe cards
Instagram collaboration with @bromabakery
Regular Instagram post
